Marketing With Signage

Here are a few ways in which a vehicle wrap will give your business a fresh start

How Wrapping Your Vehicle Can Give Your Business a Fresh Start

Imagine you’re a local business that’s up and running, but not seeing the numbers you’d like to see. Despite this, you know you’re talented and have a solid offering for the community. You’d probably start looking into your advertising options, and which has the best ROI. You want the least expensive option that will reach…

Read More
When you invest in outdoor signage, create a sign that matches your brand.

3 Tips for Investing in Outdoor Signage

Between the summer sun and winter storms, your outdoor signage takes a beating. While most signs hold up well, they don’t have an infinite lifespan. Studies show that 68% people make a judgement about your business based on the quality of your signage. As a result, you want to ensure that when you invest in outdoor…

Read More
Shop local helps the community become more closely knit

Why “Shop Local” is So Important

We’ve been in business for 20 years. We’re locally owned and locally operated, and we love where we live. As a result, we believe in supporting the people who call Portland home as much as possible. The best part? Most of Portland believes that a “shop local” attitude is important as well. Our economy supports…

Read More
Floor Graphics by The Sign Guy 3

Graphic on the Floor? How and Why You Should Think About It.

Every square inch of your business is an opportunity to engage your customers and build brand awareness.  Each and every surface of your business can lead and direct your customers. Everyone sees your floors, whether they realize it or not. Floors are typically an underutilized space. Why not use this surface as a marketing opportunity and greet them with a durable brand…

Read More
Interior Signage invites customers into the space

Your Business from Floor to Ceiling: All the Missed Opportunity and How to Correct It

Every brick and mortar business needs a sign to point people to it. But we often forget that the inside of your business could benefit from signage as well. Interior signage can delight and inspire customers. It can strategically use the unused spaces in your business as marketing opportunities. Here’s what we mean: Wall Graphics The…

Read More
Effective sidewalk A-board signs show where

How Your A-Board Sign Is Like Your First Customer Service Rep

Your best opportunity for a first impression may be the A-board sign on the corner.  Imagine having an employee positioned on the street corner, greeting people and inviting them to your business with a friendly smile. Additionally, this employee could let people know about specials going on in the store. As a matter of fact,…

Read More
Physical Signage is cost effective marketing

7 Reasons You Should Consider Vinyl Window Graphics in your Brick and Mortar Business

Window graphics are a great option for almost any business owner.  When it comes to advertising, any business owner will admit that the options are virtually limitless. TV ads, radio ads, yellow pages, social media, billboards, and event sponsorships are just a few possibilities. How do you decide which option to embrace and which one…

Read More
charter fishing business boat wrap

How GT Outdoors Is Boosting Business with Their Vinyl Boat Wrap

Who was the client and what do they do? The customer for this vinyl boat wrap was Troy Niemann of GT Outdoors. They provide outdoors adventures to fishermen and hunters and serve as mentors for those who want to learn tactical strategies while pursuing their outdoor passions. What were your goals for this vinyl boat wrap…

Read More
Purple wraps are typically imaginative in psychology of color

The Psychology of Color and Why It Matters for Your Signage

Color is a powerful tool. It can affect our emotions, change our mood, and alter the way we feel about things. Not only that, color can affect us physically by raising our blood pressure, increase our metabolism, and contribute to eyestrain. Color can do some pretty amazing things to our bodies and mind. The psychology…

Read More
Vehicle wrap ROI and what it costs each year

All the Dollars and Sense About Wrapping Your Vehicle: The ROI Is Speedy and Abundant

The Facts About Vehicle Wrap ROI When it comes to ROI on a vehicle wrap, the money can be difficult to track. There are a lot of factors that go into the effectiveness of a vehicle wrap, so let’s cover a few basics. The average vehicle wrap costs about $2,800 in the Portland area. Our…

Read More